• N.O.V.
  • February2nd

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    I’d like to elaborate on is something I’ve been asked a few times. “Does it bother you that someone who you believe isn’t as good as you (in terms of training/strength/fitness) is more successful/gets more attention/gets more likes/makes more money?” There are a lot of people that have hundreds of thousand of fans, yet they don’t have the experience and background – they just take great pics and offer general advice. To make it simple: Does it bother you when Johnny ComeLately gets more love than you?


    The answer is no. I never get mad at someone else’s success, no matter how one would define it. I don’t know anyone that measures success by social media “likes” but then again, I’m older and at this point in my life, all my friends are pretty like-minded. From a general point of view, being jealous or mad of someone else’s success is petty. Its junior high bullshit. If someone is successful in what they do, love what they do and harm no one – good times. That is just a “world view” of it. However, there is a “in the industry” view, I’d like to elaborate on.


    1. Maybe they deserve it.

      Everyone has an ego in this industry and that’s not always a bad thing. Every driven, successful person I know has a strong ego. This ego DRIVES them to be better, it shouldn’t hinder their success. But that doesn’t mean you can’t acknowledge you aren’t the best. So perhaps they are good, despite what you think.  And even if they don’t know that much, they are simply better at marketing themselves.

    2. You aren’t that good. 

      As said above, we all have egos and while I believe you should BELIEVE in what you do, we all have room to improve. And maybe, just maybe, the reason you aren’t successful is because you need to do some work. Just because you look the part and have snappy sayings/ideas/programs doesn’t mean you deserve success. Maybe you suck. Knowledge is power but it doesn’t mean you can apply that knowledge. And part of the application of knowledge, at least in this industry, is communication with your audience. I have seen many people who KNOW about training but couldn’t coach worth a damn. If you are trying to help people out with their training, whether it be in person, online, through articles, books or videos, you are coaching. Certainly not in a classical sense but in the spirit of the word. And if you can’t communicate with the audience, anything you say will fall flat. (On a side note, I see way too many people in this industry writing articles/books for others’ in the industry, not for people who are actually going to apply them. It’s akin to a dick-measuring contest; I don’t care what another professional thinks when I write an article. It’s not for them. I’ve never written anything to appease someone who does what I do. I write for the audience: people who have other jobs or careers who want to be stronger/better. They don’t have the background that I have and I wouldn’t expect them too. I’ve been criticized many times for my “too basic” ideas, my writing and approach by others in this industry. Many times. I almost always write to a younger me, the kid who was hungry to learn and ready to implement something that works. I don’t expect the same knowledge and love from others. I do expect discipline and consistency.) To sum it all up: you may not be that good, and even if you are, maybe you don’t know how to talk to those that listen.


    1. Your area of expertise isn’t worth as much.

      This is something I learned at EliteFTS and also when playing football. At EliteFTS, I don’t know if we sold more than 10 monolifts per YEAR while I was there. Things may have changed as EFS has grown but just because you are great at your thing doesn’t ensure you have success. You don’t play grind or death metal because you want to make money. And you don’t make monolifts exclusively if you want to be rich or famous, no matter how good the monolift is built.   In football, the hard lesson is that the more you contribute to the team, the more you are worth. The superstar quarterback gets more love than the special teams walk-on.. Strength training is never going to have the money and the love and the public draw as diets or fat loss. Great musicians will never make as much money as corporate-made pop stars that can’t write a song or play an instrument. Welcome to the world. It’s not fair.

    1. Success for them, is success for us.

      You can hate the programs and the selfies and all the bullshit that drives their popularity, but any success in this industry helps EVERYONE. While I don’t believe in the motto, “Something is better than nothing” when it comes to training, any exposure of some kind of training can only drive people deeper into this world. At worst, they do a few workouts and quit. At best, they keep learning and eventually they may follow what you say.

    1. This is not a new phenomenon.

      The internet has given people a new avenue for marketing themselves. But intense marketing hasn’t changed in the fitness industry over the past 50 years. Before the internet there were magazines; and much of the crap that you read in those rags wasn’t that good. You had people disguised as experts dispensing training advice that was horrid. And yes, the internet is a much bigger platform. But the fact that some people who didn’t deserve the respect and admiration get it- it happens in all professions. You can either bitch or do better. And I can tell you with certainly, no one gets anywhere with a big mouth and no legs.

    Do I think I’m better than some others that are more popular? Sure. But I have a biased view. I do know that time will eliminate the pretenders. People will eventually realize that they are full of shit. Not all the time, but most of the time. 99% of people reading this are entrenched in the “Training Underground”; they aren’t falling for trend diets and infomercial/TV fitness products. These things will always be there and will always sell. But those that are selling themselves as experts in the underground almost always get exposed if they are frauds. Getting upset/jealous/mad when someone has success, despite what you think, makes you the one thing we all are training to avoid; weak.

  • December28th

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    Two virile men.

    Two virile men.

    It’s that time again and everyone you know is ready to make a change. More times than not, this means they want to get their ass in a gym and get in shape. Well, I have no idea what “in shape” means to everyone but 100% of people fail for the following reasons:

    1. They have no good training habits. Habits require discipline, not motivation. Motivation drains you and is empty. Discipline and habits always work. They never fail.
    2. They have too many options. I have talked about this many times, but the more options a person has, the more paralyzed they become. You give a person a huge commercial gym and they don’t know where to start. Too many roads, too many decisions. Give a person a squat rack and a platform and the there is only one way they can go. One reason why garage/home gyms work so well for so many – because they don’t have the room or money for much more than a rack, barbell and weights.
    3. They have no idea what to do. Lots of people telling you lots of things; studies totally contradicting each other. Yoga, shake weights, diets, Crossfit and whatever else social media in an attempt to sell you health. What a mess.
    4. They just don’t care – there is nothing anyone can do about this. If you don’t care, just admit it and move on.

    So in order to make this new change easy to follow and something that will actually work, here is my plan. Give this to anyone that is ready to start anew. It is not fancy. It does not promise you 25 pounds in 2 weeks, in either weight loss or strength gain. This can be followed by just about anyone who is willing to do what is necessary.

    Step One:

    Get the book Starting Strength. Learn how to squat, press, bench press and deadlift. Follow Mark’s recommendations for learning and progressing the lifts. Mark is a friend of mine. Mark is also the best resource anyone has on beginners learning how to do the lifts and do them correctly. Do this for 3 months. Don’t change your diet. Don’t add in anything. Don’t take out anything. Just do this. Besides the lifting, I want everyone to do the Agile 8 EVERY SINGLE day. Doesn’t matter when you do it, just do it. In summary: get the book Starting Strength, do Agile 8.

    Step Two:

    Get the book 5/3/1 2nd Edition. Once you have learned the lifts, follow the 5/3/1 program 2-3 days a week. The only assistance work you will do other than the main lifts are bodyweight oriented (push-ups, sit-ups, back raises, chins/pull-ups, inverted rows, one-leg squats, lunges, step-ups, planks). Do this for 3 months.

    Summary: do the 5/3/1 program, bodyweight work and continue to do the Agile 8 every day.

    So now we have a very simple plan to follow for the first 6 months. All I’m asking you to do is get the books and train 2-3 days/week with Agile 8 done every day.

    Step Three:

    Develop great eating habits. All diets suck unless they become habits. Losing weight is great but only smart, habit-fueled people can keep the weight off. And not ruin their lives in the process. Cutting and bulking are horrible ways of teaching you nothing. Smart eating habits make everything easy. To make things simple, I’ve taken some knowledge and condensed it into 6 easy steps.

    1. Eat 3-5 meals/day.
    2. Have some kind of whole food protein at each meal (eggs, chicken, beef, fish). Full-fat meats/eggs are not bad.
    3. Have a fruit or vegetable at each meal. It doesn’t matter what kind – eat what you like.
    4. Drink no-calorie beverages. Yes, you can drink diet soda.
    5. Have some rice, potatoes, oatmeal, whole grain breads, pasta at each meal. Carbs are not the devil.
    6. All meals/food should be WHOLE food.


    That’s it. This is called developing good eating habits. Eat less at each meal to lose weight. Eat more of each to gain weight. The key is to develop the protein/fruit-vegetable/carb guidelines at each meal. Don’t count calories.

    Step Four:

    After each lifting session, do some kind of conditioning work. This means running, biking, elliptical, pushing a sled, mobility circuit, etc. Doesn’t matter too much what you do other than you work for 20-30 minutes. Do NOT kill yourself on this. “Killer conditioning” is moronic. You work hard, smart and will be able to fight another day. This is to be added to your training after 6-9 months of lifting. Until you learn how to lift and be consistent, don’t add anything to it. This is to be done 2-3 days/week.

    So in conclusion we are working first to develop great training habits and learn the technique. We will do the Agile 8 every single day to help grease the joints and work on feeling better in every day life. Then we will transition to the 5/3/1 program with bodyweight assistance work. Then great eating habits, which you can carry with you your entire life, are introduced. No more falling for diet bullshit! Think of all the money you will save. Finally, we will do some kind of conditioning work.

    • Lift weights – 2-3 days/week.
    • Conditioning – 2-3 days/week
    • Agile 8 – every day
    • Eating habits – set for life

    Stop with the madness of the latest and shittiest trends. They all suck. Develop habits with tried and true methods, don’t overextend yourself and think about LONG TERM results. 365 days from now, where will you be? Small steps lead to great rewards.

    Starting Strength


    5/3/1 2nd Edition


    Agile 8